Hoarding & signage design in Cambridge
Countryside Properties’ development Novo was the first site to be launched at Great Kneighton, a large consortium development on the outskirts of Cambridge.
Initially we were asked to design hoarding to run along the perimeter of the development. The brief was to create striking and compelling designs that would catch the attention of passers-by and entice them to register their interest in the development.
Our designs used vertical logo panels with raised lettering and large oversized image panels that broke out of the top of the hoarding.
Subsequently, we were briefed to provide designs for the development signage along with interior and exterior of the marketing suite. This included monolith signs, oversized three-dimensional lettering, park signage and graphics for the interior of the marketing suite.